Best new merge
January 21, 2024
Pitchfork is being folded into GQ, many laid off
Condé Nast is merging Pitchfork with men’s magazine GQ — a move that will result in layoffs at Pitchfork, including the exit of editor-in-chief Puja Patel, the AP reports. Features editor Jill Mapes, also being laid off, posted on X/Twitter: “after nearly 8 yrs, mass layoffs got me. glad we could spend that time trying to make it a less dude-ish place just for GQ to end up at the helm.” GQ editor-in-chief Will Welch, who assumed the top editorial role at the magazine in 2018, started his career as a music journalist on the staff of The Fader. Platformer's Casey Newton looks for reasons for Pitchfork's decline (mostly AI and streaming).