The key of A
March 29, 2023

Apple launches its Music Classical app

Apple’s new app for classical music, Apple Music Classical, is now available for download for everyone, but you need an Apple Music subscription (it is not available in select countries at launch). There are more than 5 million tracks available on the app right now, as well over 50+ million data points with data attributes of 20,000+ composers, 115,000+ unique works, and 350,000+ movements. App’s specialized search engine helps you comb through the archive, Apple announced.

YouTube has surpassed the milestone of 50 million YouTube Music and Premium subscribers, growing its subscriber base by around 20 million in the past 11 months, or around 1.8m subscribers per month since October 2020, MBW reports on the music stat. YouTube's biggest rival Spotify's global Premium Subscriber base grew to 165 million in Q2 2021, which was up 20% year-on-year. Apple Music in June 2019 announced it had surpassed 60 million subscribers.

Different kinds of bites
April 20, 2021

Apple pay per stream calculations explained

Apple Music has published last week that their average per play rate is $0.01, which is roughly double what Spotify pays the artists. But it's not that simple - MBW and Trapital explain Apple Music's and Spotify's models, their reach, the number of users, and how much exactly they pay to the labels (not directly to the artists, actually). Variety also points out, with word of an unnamed executive, that the best option is "a lot of users streaming a lot of music”, which would in return mean a lower per-stream rate. For example, if one artist were racking up a high percentage of streams on a less-popular streaming service, their per-stream rate would be quite high — but they’d actually have fewer streams than they would on a site with more users. Spotify has an industry-leading 155 million paying subscribers and 345 million active users, according to its most recent report, while Apple last reported more than 60 million Music subscribers in June 2019.

Apple Music told artists and labels it pays a penny per stream, according to the Wall Street Journal. Apple's penny-per-stream payment structure is roughly double what Spotify, the world's largest music-streaming service, pays music-rights holders per stream. Spotify pays an average of about one-third to one-half penny per stream. However, Spotify's larger user base generates many more streams.

Routenote brings the numbers in - lists the ten largest music streaming services by number of tracks in their catalogue. The undisputable No. 1 is SoundCloud with 200 million songs, Deezer follows with 72 million songs, while the next five - Apple Music, Tidal, Spotify, Amazon, Qobuz - host around 70 million songs each. Napster follows with 60 million, while YouTube Music and KKBOX round up the Top 10 with 50 million songs each.

The UK government is to launch an investigation on whether the artists are paid fairly by streaming services such as Spotify and Apple Music, BBC reports. Music streaming in the UK brings in more than £1bn a year in revenue, however, artists can be paid as little as 13% of the income generated. Spotify is thought to pay between £0.002 and £0.0038 per stream, Apple Music pays about £0.0059, with YouTube paying the least - about £0.00052 per stream.

Apple Music is launching a $50 million advance royalty fund for indie labels, to offer them relief in time of coronavirus epidemic, the Rolling Stone reports. Independent labels that earn at least $10,000 in quarterly Apple Music earnings will qualify for the royalty advances. To qualify, the indie labels must have a direct Apple Music distribution deal. "Apple has a deep, decades-long history with music, and we are proud to be in close partnership with the best labels and artists in the world. We want to help” - Apple said in its letter to the indies.