Dan Runcie: Why artists should build sustainable businesses

Trapital's founder Dan Runcie stopped to think about this Talib Kweli's quote: “I was touring before the pandemic. I was doing 200 shows a year… how was I doing that? That’s not sustainable. I was on some superhuman shit… I got a lot of shows coming up, but I can’t let it get back to 200 a year… 20 years straight, I did that for 20 years”. Runcie concludes "artists really have to love living on the road to do it for that many nights per year. It’s ironic to think about the touring grind given the remote work vs in-office debates in Corporate America. Many 9 – 5 workers will never go back to a job that requires them to commute 200+ days per year again. Imagine doing that in a different city every night?! Artists’ travel is on another level".