May 25, 2021

Twitch boss: Number of artists making $25,000 on platform grew 16x in pandemic

The number of artists making $25,000 on Twitch has grown 16x since the pandemic started. For those making $50,000 or more, the median viewership is 183 fans, which makes for $274 per fan - Twitch’s VP Head of Music, Tracy Chan, said on the Trapital podcast. He also talked about how artists make money on the platform, finding 100 True Fans, and the creator economy. Chan also worked at Spotify and YouTube to build their creator platforms.