Art-efficient intelligence
April 03, 2021
FN Meka - a robot with 9 million followers on TikTok
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Factory New is a "virtual" record label with a roster comprised exclusively of virtual artists. Their first ‘signing’ is AI-powered robot rapper, FN Meka, who has 9 million followers (and over a billion views) on TikTok, MBW reports. FN Meka is voiced by a human, but everything else about him – from his lyrics to the chords and tempo underpinning his music – is based on AI. Anthony Martini, co-founder of FN, asks himself quite sensibly - “what is an ‘artist’ today? Think about the biggest stars in the world. How many of them are just vessels for commercial endeavors?”.