Home hall
August 05, 2020

Livestreams are getting better, artists are earning money - fans will have to pay for it

Melissa Etheridge

White label company Maestro’ is partnering with Tim McGraw for paid concert experience, with tickets selling for $15. Livestreams usually draw in 0.5% to 2% of an artist’s Instagram following. By that estimate, McGraw, with 2.7 million followers, could’ve netted $200,000 to $800,000 (he grosses $916,000 per show on physical tours). Melissa Etheridge is currently streaming five days a week, charging $10 for individual tickets or $50 for a monthly subscription. She’s made over $32,000 by now. BTS drew in 750,000 fans who paid $26 to $35 making in between $19 million and $26 million, just in ticket sales. Rolling Stone has the story on livestreams of the near future that will be better, but fans will also have to pay for them...